When a Keynote hits the wrong note.

I attended the central Mass business expo this week and subjected to their keynote speaker. I use the word subjected because I am trying to be polite - boring in delivery and more noteworthy - boring in content. This was an opportunity to provide these business people with something helpful, timely and applicable - it was also supposed to be information that would help their business to do well in a rough economy and unfortunately, it accomplished none of these.
Here are some of the gems I did happen to glean from the presentation.

• turn down the heat and buy your people long sleeved sweatshirts to reduce costs through the winter.
• LOCK the supply cabinet.
• take a close look at your expenditures and go to your vendors and get them to lower your price.

So if you like those and think they would make a difference in your business surviving the recession then here are a few more you might benefit from.

• CLOSE your doors - save a bundle.
• QUIT - go work for someone else.
• MOVE - change your name and find a new identity, start over.
• Start collecting cans and bottles on the side of the road.
• Get rid of your car, walk to work.
• See if you can save money by "acquiring" your lunch in the dumpster behind McDonald's.

Sounds Ridiculous doesn't it? I thought it would.